Nielsen Media Research came to us to find an innovative video concept to present the annual media index indicators to media specialists and other industry professionals. Our idea? A half-hour comedy full of laughs that also presents Nielsen's information in a down-to-earth, unintimidating way. This idea immediately went down well with our friends at Nielsen. And the offspring of this marriage is Get Hitched, a video production that puts to shame all other statistical presentations there ever was. 

Directed by Douglas Lim of Kopitiam fame, Get Hitched is a satire of the Will Smith movie Hitch. And with seasoned comedy actors Gavin Yap and Rashid Salleh, on board as the two main actors, together with hot newcomer Davina Goh, the video promises to be a riot of laughs.

From concept to production, we will be providing creative, technical and post-production services to this project. Currently, our production crew is shooting at Popiah Pictures studio, and post-production will begin at our studios immediately after shooting wraps.

Aside from the video, we have also been entrusted with producing the marketing material for the media event that features Get Hitched! This includes posters, banners and an invitation card that resembles a movie ticket.

Nielsen Media Research has long been the global leader in providing media and market information. In Malaysia, its history stretches back for 42 impressive years. When market information or audience research data is needed, companies almost invariably go to Nielsen. As a media company ourselves, we are excited at working with Nielsen to provide a new snazz to the stats!